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ClimateWell became SaltX

THE CHALLENGE

In 2015 ClimateWell was an unknown tech company located in Hägersten, Stockholm with 20+ employees. It was only a few people outside the core business that understood the potential in their technology; a capability to store solar energy in plain salt in a cheap and sustainable way.

THE SOLUTION

To better explain this potential POST did a complete brand changeover which resulted in a new name, new design identity and not least communications prior to an IPO on Nasdaq First North.

THE RESULTS

During the collaboration the stock went from the introduction price of 3 SEK per share up to 44 SEK per share, this made it the best preforming Swedish stock in 2016, all official lists included.

Year: 2015

Client: SaltX

Services provided: Planning, Concepts, Branding & Public Relations

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